Who does it serve and what problem does it solve?
A large library of free PSD mockups updated daily, monetized through ads and Placeit affiliate links
Target Audience
Graphic designers and brand design students who need to present their work in mockups, mainly in India, Indonesia, the Philippines and similar markets
How does it charge?
Pricing model unknownFree download
The above describes historical pricing. Check official website for current prices.
Where do users come from?
4,524 visits in September (1,945 in August, +109% month over month). Direct 63.7%, search 33.7%, with terms free mockup, mockup smartphone, app icon logo mockup, brand keywords 90.7% (the site name is itself a generic term); social sources Pinterest, X, YouTube; ChatGPT referral 1.07%.
Channel share, initial acquisition, and growth drivers are distinct; correlation does not imply proven causation.
What remains to be verified?
The following are research questions, not established market opportunities.
- What do target users actually pay for? Is there direct user feedback or paid interview evidence?
- Are these historical prices still active today? What are the conversion, retention, and fulfillment costs?
- Is the "SEO" channel still viable? What resources do indie devs need to test it?
- Whose needs are competitors failing to meet? Find specific evidence before deciding on your angle.