Who does it serve and what problem does it solve?
The local anime convention with the longest history, strongly regional
Target Audience
Anime/cosplay fans in Arizona and surrounding areas
How does it charge?
one-timeNo available pricing data. Checkout traffic and revenue records do not substitute for pricing evidence.
The above describes historical pricing. Check official website for current prices.
Where do users come from?
Direct 45.8%, search 40.7%, referral 8.1%; brand keywords 78.3%, non-brand about 8.1% ("phoenix anime convention"); social comes from Facebook and Meetup. Traffic concentrates around the convention dates (September 4-7), and past attendees return every year.
Channel share, initial acquisition, and growth drivers are distinct; correlation does not imply proven causation.
What remains to be verified?
The following are research questions, not established market opportunities.
- What do target users actually pay for? Is there direct user feedback or paid interview evidence?
- What packages and prices are sold today? Verify pricing before assuming reproducibility.
- Is the "Other" channel still viable? What resources do indie devs need to test it?
- Whose needs are competitors failing to meet? Find specific evidence before deciding on your angle.