Who does it serve and what problem does it solve?
All-platform blocking plus recovery community support, with more features than a plain blocker extension
Target Audience
People who want to quit porn addiction (mostly men), with many users in the United States and Brazil
How does it charge?
mixedFree trial; annual $109.92 (list price $239.64); lifetime $199.97 one-time
The above describes historical pricing. Check official website for current prices.
Where do users come from?
Direct 69.7%; brand keywords make up 87.9% (blockerx, blockerx login); non-brand search only about 4.5% (e.g. ポルノ依存症 診断); social 4.5%. New users mostly learn about it from app stores or blog articles and then come to the website to log in and pay; returning users visit directly to manage their subscription.
Channel share, initial acquisition, and growth drivers are distinct; correlation does not imply proven causation.
What remains to be verified?
The following are research questions, not established market opportunities.
- What do target users actually pay for? Is there direct user feedback or paid interview evidence?
- Are these historical prices still active today? What are the conversion, retention, and fulfillment costs?
- Is the "Other" channel still viable? What resources do indie devs need to test it?
- Whose needs are competitors failing to meet? Find specific evidence before deciding on your angle.