Who does it serve and what problem does it solve?
A one-time €9 7-day Launch Pass or €15/month unlimited, cheaper than hiring a designer or subscribing to a big suite; it covers a full set of launch assets (screenshots, video, copy, localization, landing page), and it open-sourced a skill that takes screenshots automatically from a codebase.
Target Audience
Indie developers shipping iOS / Android apps, small app studios, and agencies that promote apps
How does it charge?
mixedFree (preview export only); Launch Pass €9 one-time (7 days, one app); Unlimited €15/month (about 45% saved with annual billing); automation add-on €19/month
The above describes historical pricing. Check official website for current prices.
Where do users come from?
Traffic estimate 2026-09: direct 39.8%, organic search 45.2%, referrals 9.0%; keywords are 92% organic and 8% paid; the non-brand keywords are long-tail store-asset size queries such as 'example of android feature graphic for android store 1024x500' and 'png to google play feature graphic', and the only social channel is Reddit. The blog started on 2026-05-14 and has grown to about 81 posts (screenshot sizes, ASO, Play feature graphics, Fastlane, top grossing charts, etc.), updated heavily after July. The channels the founder self-reported on Revenue record: blog, SEO, Reddit, Threads, X, Google Ads; there are also Product Hunt launches (three times, in 2026-01, 02, and 07) and Show HN (2026-02, 03). The website claims 7,000+ developers, and a Wall of Fame shows apps launched with it.
Channel share, initial acquisition, and growth drivers are distinct; correlation does not imply proven causation.
What remains to be verified?
The following are research questions, not established market opportunities.
- What do target users actually pay for? Is there direct user feedback or paid interview evidence?
- Are these historical prices still active today? What are the conversion, retention, and fulfillment costs?
- Is the "Traffic estimate 2026-09: direct 39.8%, organic search 45.2%, referrals 9.0%; keywords are 92% organic and 8% paid; the non-brand keywords are long-tail store-asset size queries such as 'example of android feature graphic for android store 1024x500' and 'png to google play feature graphic', and the only social channel is Reddit. The blog started on 2026-05-14 and has grown to about 81 posts (screenshot sizes, ASO, Play feature graphics, Fastlane, top grossing charts, etc.), updated heavily after July. The channels the founder self-reported on Revenue record: blog, SEO, Reddit, Threads, X, Google Ads; there are also Product Hunt launches (three times, in 2026-01, 02, and 07) and Show HN (2026-02, 03). The website claims 7,000+ developers, and a Wall of Fame shows apps launched with it." channel still viable? What resources do indie devs need to test it?
- Whose needs are competitors failing to meet? Find specific evidence before deciding on your angle.