Who does it serve and what problem does it solve?
No monthly or seat fees; you pay per email sent ($0.03 each, top up from $30), combining the lead database, verification, and sending in one tool, and pitching itself as cheaper than stitching five tools together.
Target Audience
Freelancers, marketing agencies, B2B SaaS founders, and sales teams that do cold email outreach
How does it charge?
mixedPay-as-you-go: $0.03 per email, minimum top-up $30 (about 1,000 emails, balance never expires); Unlimited $697/month (unlimited leads and verification, 36 dedicated mailboxes, about 1,080 emails/day); Revenue record also records subscription tiers Starter EUR 19.90/month, Freelancer & Founder EUR 99.90/month, and Agency+ EUR 199.90/month; the affiliate page mentions an entry tier from $19.90/month
The above describes historical pricing. Check official website for current prices.
Where do users come from?
Traffic estimate 2026-09: the top three channels are direct visits (36.4%), social media, and organic search, with paid traffic at only 0.55%; the only social source identified is Reddit (the website also has a Reddit Scraper product page), last-month visits are about 53K, up 86.7% month over month. The keywords include brand keywords (getlead, getleads), a competitor term (instantly tiers), and refund-related brand-confusion terms. The website has about 200 blog posts (including pricing comparisons against Apollo, ZoomInfo, and Instantly), 20 free tools that need no sign-up, and an affiliate program (30% commission, 60-day cookie, a further 10% off for the referred customer). The Revenue record founder did not fill in a channel. Returning users come back through the prepaid top-up model whose balance never expires, and through subscriptions.
Channel share, initial acquisition, and growth drivers are distinct; correlation does not imply proven causation.
What remains to be verified?
The following are research questions, not established market opportunities.
- What do target users actually pay for? Is there direct user feedback or paid interview evidence?
- Are these historical prices still active today? What are the conversion, retention, and fulfillment costs?
- Is the "Traffic estimate 2026-09: the top three channels are direct visits (36.4%), social media, and organic search, with paid traffic at only 0.55%; the only social source identified is Reddit (the website also has a Reddit Scraper product page), last-month visits are about 53K, up 86.7% month over month. The keywords include brand keywords (getlead, getleads), a competitor term (instantly tiers), and refund-related brand-confusion terms. The website has about 200 blog posts (including pricing comparisons against Apollo, ZoomInfo, and Instantly), 20 free tools that need no sign-up, and an affiliate program (30% commission, 60-day cookie, a further 10% off for the referred customer). The Revenue record founder did not fill in a channel. Returning users come back through the prepaid top-up model whose balance never expires, and through subscriptions." channel still viable? What resources do indie devs need to test it?
- Whose needs are competitors failing to meet? Find specific evidence before deciding on your angle.