Who does it serve and what problem does it solve?
Independent third-party expert reports; a free inspection draws people in, then upgrade packages are sold
Target Audience
US homeowners who have solar panels installed and are unsure about incentives, warranties and repairs
How does it charge?
one-timeFree online or on-site inspection; Full Upgrade Package from $997
The above describes historical pricing. Check official website for current prices.
Where do users come from?
Direct 63.1%, paid 27.7%, social 5.5% (Facebook); search terms are all brand keywords (my solar claim, sun factory llc dba my solar claim). Went from 0 in August to 6,633 in September, a new surge.
Channel share, initial acquisition, and growth drivers are distinct; correlation does not imply proven causation.
What remains to be verified?
The following are research questions, not established market opportunities.
- What do target users actually pay for? Is there direct user feedback or paid interview evidence?
- Are these historical prices still active today? What are the conversion, retention, and fulfillment costs?
- Is the "Other" channel still viable? What resources do indie devs need to test it?
- Whose needs are competitors failing to meet? Find specific evidence before deciding on your angle.