Who does it serve and what problem does it solve?
Physical NFC card + online profile page (dot.Profile)
Target Audience
Salespeople, solo operators, and professionals who need to exchange contact info; mostly US, Thailand, Vietnam
How does it charge?
Pricing model unknownNo available pricing data. Checkout traffic and revenue records do not substitute for pricing evidence.
The above describes historical pricing. Check official website for current prices.
Where do users come from?
Search 50.9%, direct 38.2%, social 11% (Instagram, X, Facebook); brand keywords 58.5%, but search terms are mixed with unrelated Thai TV drama terms, so the data may be polluted by a same-named site; referrals thumbtack.com 3.86%, mayhemrage.com 2.57%. Spread comes from every card tap showing the other person a profile page.
Channel share, initial acquisition, and growth drivers are distinct; correlation does not imply proven causation.
What remains to be verified?
The following are research questions, not established market opportunities.
- What do target users actually pay for? Is there direct user feedback or paid interview evidence?
- What packages and prices are sold today? Verify pricing before assuming reproducibility.
- Is the "Viral" channel still viable? What resources do indie devs need to test it?
- Whose needs are competitors failing to meet? Find specific evidence before deciding on your angle.